Skill Up. Level Up.
For Insurance Agents and Financial Planners
Who Want More in 2026!
Join us for this one-day exclusive workshop in
Dallas, TX February 20th, 2026
Hosted at the Billy Cox International HQ
There's Only 8 Seats Left!
Limited Time Offer
Activate Your Prey Drive
Accelerate your Growth
Dominate your Market
Are you struggling to retain clients, generate referrals, and stand out in a crowded market? If clients are leaving quietly and referrals have slowed, this workshop is for you.
Activate Your
Prey Drive
Understand why most agents lose clients every year and how to stop the churn. You’ll walk away with practical retention strategies you can implement immediately to protect your book, stabilize your income, and create predictable growth.
Accelerate and Dominate
Build a business that lasts beyond AEP. Learn how to scale without burnout, protect your energy, and create systems that support your life, your values, and your future while still growing year after year.
Explode Through Advocacy
Learn how to lead with education, empathy, and service in a way that naturally builds trust. You’ll see how true advocacy turns clients into long-term relationships, not one-time transactions, and why serving first is the fastest path to sustainable growth.
Build Lasting Relationships
Discover how to become the agent people listen to, refer to, and stay with year after year. This section breaks down how Christina built deep trust without pressure, scripts, or tactics that feel misaligned with who you are.
Join Us In Dallas
Activate & Accelerate is a one-day intensive workshop designed for Insurance agents who are ready to grow their business, increase retention, and fall back in love with their work—without relying on high-pressure sales tactics or burning out.
Built around Christina Spruill’s proven advocacy-first approach, this event will give agents the tools, strategies, and mindset shifts they need to build real client loyalty, scale with confidence, and stand out in a crowded market.
Attendees will walk away with a renewed sense of purpose, practical tools to grow their book, and a proven roadmap to build a business rooted in impact—not churn.
This room is for agents who care about their clients and their future. If that’s you, you belong here.
Dallas, TX – February 20th, 2026
Let’s be honest for a second.
Most insurance agents don’t burn out because they hate helping people.They burn out because the grind never stops.
The busy season ends.
The phones quiet down.
And suddenly… you’re bracing for churn.
Clients disappear.
Referrals slow.
And that “why I started” feeling?
Yeah. It fades fast.
Activate & Accelerate Workshop exists to change that.
Not with hype.
Not with pressure.
And definitely not with “dial harder” advice.
But with a proven, advocacy-first way to grow a Medicare business that actually lasts.
This is a One-Day Workshop
For Insurance Agents Who Want More In 2026
This Event Is For You If:
You've been in health, life, or retirement insurance for a few years and you've hit a ceiling
You're tired of being told the only way to grow is more dials and more leads
You've built a book but you're losing 20-30% of it every year and don't know how to stop the bleed
You want to scale but not at the cost of burning out or compromising how you serve clients
You're looking for real strategies from people who've actually done it, not another sales pitch disguised as a conference
This Event Is NOT For You If:
You just got your license and you're looking for the basics
You're happy with the turn-and-burn model and just want more volume
You're looking for a vendor pitch fest with free pens and product demos
You're not willing to implement what you learn
You want theory, not tactics
If Any of This Sounds Familiar…
You’re in the Right Room
You might be here if:
• The busy season leaves you exhausted every year
• You lose 20–30% of your book and don’t know why
• You feel pressure to sell instead of serve
• You want to grow, but not at the cost of burning out
• You’re tired of being measured only by dials and volume
You don’t need more hustle.
You need a better model.
What You'll Walk Away With
This isn't a pitch fest. You won't sit through product demos or sales presentations. You'll leave with strategies you can use the moment you get back to your office.
A retention model that keeps clients year after year (not the 20-30% churn most agents accept)
How to grow your book using the skills you already have, without buying another lead package
Prey Drive activation and A to B planning to clarify what you're chasing and how to get there
Trust and connection techniques that turn clients into long-term relationships
Clarity on how to scale without burning out or sacrificing your values
40 seats. One day. You'll leave with a plan, not a pitch.
Dallas, TX – February 20th, 2026
Hosted at the Billy Cox International HQ
HEADLINERS
Keynote Speakers
Billy Cox
Billy Cox, a bestselling author and renowned sales expert, owns five major businesses generating billions. Focused on personal development and sales transformation, he helps people achieve their highest potential. With over 2 MILLION followers on social media, he engages a wide audience.
Christina Spruill
Christina Spruill is a second-generation leader in the Medicare and retirement space, known for advocacy-first growth, community leadership, and long-term client retention. She leads with education, empathy, and trust to build scalable, values-driven agencies.
Coach Micheal Burt
Coach Micheal Burt is considered the leading authority on “activating the PREY DRIVE” in people and teams around the world. Coach Burt defines Prey Drive in this context as “an instinctual ability to see something with the eyes optically or in the mind and have the persistence and intensity to pursue it.”
veronica sites
Veronica Sites is a Transformation Consultant specializing in trauma-informed recovery. With 30+ years on the frontlines as a warrior, leader, and chaplain, she builds battle-ready growth plans that restore hope, strengthen resilience, and ignite mission-driven expansion in life and leadership.
What You’ll Walk Away With
By the end of the day, you’ll have:
• A clearer purpose for your business
• A retention strategy you can implement immediately
• A repeatable advocacy model
• Renewed energy and confidence
• A roadmap for growth without burnout
And probably a few “why didn’t I do this sooner?” moments.
TICKETS
Choose Your Experience
Hosted at the Billy Cox International HQ
DALLAS, TX - February 20th 2026
General Admission
Main Day: Friday
February 20th 2026
8:00 AM – 5:00 PM CST
Activate & Accelerate Playbook
Breakfast Included
8:00am CSTLunch Included
12:00 - 12:30pm CSTActionable Retention Strategies
Repeatable Advocacy Model
Roadmap for Growth Without Burnout
Person of Interest + Prey Drive Activation
Training by Coach Micheal Burt
VIP: Million Dollar Follow-Up
Extra Training with Coach Micheal BurtVIP: Exclusive Training and Q&A
Extra Insights with Christina and her TeamVIP: Team Dinner
Small Exclusive Group with Sales Team
5:30pm CST
VIP Admission
VIP DAY: Thursday
February 19th 2026
2:00 PM – 5:00 PM CST
Main Day: Friday
February 20th 2026
8:00 AM – 5:00 PM CST
Activate & Accelerate Playbook
Breakfast Included
8:00am CSTLunch Included
12:00 - 12:30pm CSTActionable Retention Strategies
Repeatable Advocacy Model
Roadmap for Growth Without Burnout
Person of Interest + Prey Drive Activation
Training by Coach Micheal Burt
VIP: Million Dollar Follow-Up
Extra Training with Coach Micheal BurtVIP: Exclusive Training and Q&A
Extra Insights with Christina and her TeamVIP: Team Dinner
Small Exclusive Group with Sales Team
5:30pm CST
Meet Your Host: Christina Spruill
Christina Spruill didn’t stumble into success.
She’s a second-generation leader in the Medicare and retirement space, continuing a 40-year family legacy and building her own fast-growing agency from the ground up.
She started with three client files in a binder.
Today, she serves over 3,000 loyal clients.
While most agents lose 30–40% of their book each year, Christina’s agency maintains 96% retention by leading with:
• Education
• Empathy
• Advocacy
Her team has experienced 40% AEP growth two years in a row, without sacrificing culture or values.
She believes:
• Impact is possible
• Scaling is achievable
• Advocacy can be taught and duplicated
And now she’s opening the playbook.
